At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we’ll give you what you need to make it happen. It won’t always be easy, growing takes grit. But at ABB, you’ll never run alone. Run what runs the world.

This Position reports to:

PAEN Hub Sales Manager Northern Europe

Your role and responsibilities

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.

The role of the Sweden Local Division Marketing Manager for the Energy Industries division, is to develop and implement our holistic Marketing programme. Direct line reporting to the Hub Northern Europe Marketing Manager, and a dotted line to the Local Division Head of Sales in Sweden, you will ensure executional excellence for all Marketing activity in Energy Industries Sweden, in line with brand positioning, corporate identity/design guidelines and Hub / Global strategy. As part of this role, you will take ownership in creating marketing strategies and the annual marketing plan, that generate leads and gain market insights required to identify growth opportunities. You feed this information back to sales by taking initiative in working directly with the sales community.

Your responsibilities:

• Work closely with the Hub Marketing & Communications resources to support your Local Division, utilizing their skillset to deliver your Local Division Marketing Plan. These include Events, Digital Marketing, Rich Content Creation and Branding functions.
• Closely collaborate with your peers in other Local Divisions in Northern Europe, to share best practice.
• Liaise with our Global Division functional resources, to support Local Division activity and leveraging Global Division initiatives for Local benefit. Adapt and localize global content or create content when needed to support campaigns globally.
• Work closely with sales to develop sales enablement tools and activities appropriate for the local markets and channels.
• Create social posts externally and share the news through appropriate social media outlets.
• Use marketing automation tools to plan, implement and execute campaigns.
• Support key management with external communications materials, including the briefing of materials, presentations, speeches, and through leadership articles.
• Manage contributions to key events such as trade exhibitions, develop and organize customer seminars (where not managed by the Hub functional role).
• Support global and regional media efforts by translating and localizing press releases for the local media.
• Identify and highlight key wins, successes, case studies, and technology applications in region. Create stories around these compelling topics to support and drive market leadership.
• Own the Local Division Marketing budget and ensure budget alignment with corporate and division communications at the local level.
• Use agreed metrics to show value creation and measure success.
  

Qualifications for the Role

• Bachelor’s degree with a minimum 3 years of industry experience in relevant Marketing positions, including industry experience.
• Excellent verbal and written communication skills and an expert story teller.
• Excellent copywriting and editing skills, able to simplify complex technical contents into appealing marketing messages and contents.
• Fluent in Swedish and Excellent English skills.
• Good understanding of market complexity, specifically the key industries critical to the success of Energy Industries.
• Desire to seek out new and innovative communication techniques, tools and approaches while also being Comfortable interacting with senior leaders as well as technical specialists.
• Experience in event management and social media marketing and channels.
• Familiar with marketing automation tools i.e. SalesForce Pardot, using the tool to plan, implement and execute campaigns.
• Proficiency with software used by marketing communication professionals such as Adobe suite, Photoshop, InDesign, CMS (content management systems such as Sitefinity).

What’s in it for you?

We empower you to take initiative, challenge ideas, and lead with confidence. You’ll grow through meaningful work, continuous learning, and support that’s tailored to your goals. Every idea you share and every action you take contributes to something bigger.

Our benefits? Competitive, comprehensive, and crafted with you in mind.

More about us

Recruiting Manager: Matthew Capstick. Union representatives – Sveriges Ingenjörer: Mikael Blomqvist, +46 768 06 00 11; Ledarna: Leif Öhrberg, +46 724 64 40 16; Unionen: Krista Andersson, +46 706 44 02 85.

We look forward to reading your application in PDF format. Last day to apply is August 11. Please note that we will not be reviewing candidates during the summer holiday period, please do not expect any feedback until the beginning/middle of August.

Please note that to be eligible for employment at ABB Sweden, you will need to pass our pre-employment screening steps. This includes a reference check, a drug test, and could also include an extended background check.

We kindly decline direct contact with staffing and recruitment agencies as well as sellers of additional job advertisements.

Join us. Be part of the team where progress happens, industries transform, and your work shapes the world. Run What Runs the World.

We value people from different backgrounds. Could this be your story? Apply today or visit www.abb.com to read more about us and learn about the impact of our solutions across the globe.