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Content Marketing Manager (Scientific & Commercial)

Beckman Coulter

Beckman Coulter

Marketing & Communications
Cambridge, UK
Posted on Aug 1, 2024

For over 25 years, Abcam has been providing tools the scientific community needs to enable faster breakthroughs in critical areas like cancer, neurological disorders, infectious diseases, and metabolic disorders.

We believe that to continue making progress, we need to work together, each bringing our own unique perspectives to make an impact on the world. This community needs people like you: dedicated, agile and above all audacious so we can truly drive science forward.

The Content Marketing Manager is responsible for the development of commercial and scientific content across the website, print and digital channels, that will inspire audiences to act.

This position reports to the Head of Content Marketing and is part of the Brand and Marketing Communications department located in Cambridge, UK and will be hybrid. At Abcam, our vision is to be the most influential life sciences company for researchers worldwide.

In this role, you will have the opportunity to:

  • Develop commercial marketing copy for a range of platforms, including ads, website, email, social media and offline activities

  • Support existing content and help introduce new content types, such as infographics, podcasts, webinars and more

  • Work closely with Design team to develop creative concepts that work across copy and design

  • Lead on testing of copy with our audiences to drive performance and engagement and ensure findings are communicated and fed into future projects

  • Develop scientific content to educate, serve and inspire the scientific community

  • Assist in building a community around our content, supporting existing content, and introducing novel strategies to engage our audience

  • Work cross-functionally across Growth Marketing and the wider organization to create and deliver impactful campaigns

The essential requirements of the job include:

  • A degree or qualification in a scientific field

  • Prior experience within a content marketing, communications or copywriting role and working with different content formats

  • The conviction to test new things and challenge current ways of working

  • The ability to question briefs to fully understand the requirements for each piece and can tailor messaging and style to resonate with different audiences

  • Working cross-functionally with multiple stakeholders and build good working relationships

It would be a plus if you also possess:

  • any additional content creation qualifications and experience, beyond writing (design, photography, podcasting)

At Abcam, we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, hybrid working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a hybrid work arrangement in which you can work part of the time at the Company location identified above and part of the time remotely from your home. Additional information about this hybrid work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Abcam can provide.

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At Danaher we bring together science, technology and operational capabilities to accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. Our global teams are pioneering what’s next across Life Sciences, Diagnostics, Biotechnology and beyond. For more information, visit www.danaher.com.

At Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.