Director, Marketing (REMOTE - USA)
Beckman Coulter
Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology?
At Radiometer, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact.
You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.
At Radiometer, life comes first. Our vision is to improve global healthcare with reliable, fast, and easy patient diagnoses. We’re a team that celebrates diverse ideas and continuous improvement. Here, you’ll find a place to grow and make a real impact, with your unique perspective driving us forward in improving patient care. At Radiometer, our vision is to improve global healthcare with reliable, fast, and easy patient diagnoses.
Learn about the Danaher Business System which makes everything possible.
The Director, Marketing for Radiometer is responsible for marketing strategy development to drive market share gain across all segments and products, closely partnering with sales, service and clinical affairs to deliver initiatives and campaigns to accelerate growth.
This position is part of the Marketing Department located in the United States and will be fully remote. At Radiometer, our vision is to improve global healthcare with reliable, fast, and easy patient diagnoses.
You will be a part of the Radiometer North America Leadership Team and report to the VP/ GM Radiometer North America Commercial responsible for driving the overall commercial strategy. If you thrive in a fast paced, supporting role and want to work to build a world-class commercial organization driven by strong marketing —read on.
In this role, you will have the opportunity to:
- Increase market growth (revenue, share and profitability) by developing a marketing plan and activities for specific products and product lines in collaboration with sales business units marketing leads
- Leading, establishing, enhancing, and distinguishing product placement and product positioning.
- Oversees market research, monitors competitive activity, identifies customer needs and establishes pricing strategies. This includes market modelling, analysis of key metrics, forecasting across sales and product management, market surveys, and customer trends.
- Provides strategic direction, development and implementation of integrated strategies encompassing advertising, promotions, and working in conjunction with Marketing for collateral creation and management.
- Directly lead the Product (ABL, TC, Service, AQURE) and Inside Sales teams (dotted line), targeting to achieve functional key performance indicators.
- Run company communications and advertising, sales promotion program and product training in accordance with Marketing, Advertising, Promotional, Sales and Scientific (MAPSS) and lead local MAPSS training/education, and compliance.
- Manages resources and budget for all programs with proactive communication and problem-solving.
The essential requirements of the job include:
- Bachelor’s degree in business, Marketing or STEM. MBA a plus.
- 10+ Years Marketing Experience in medical diagnostics experience.
- Experience in digital transformation and innovation, IoT and medical device, setting multi-year upstream Marketing strategy, launching new products, being responsible for execution of downstream activities, and working with CRM, ERP, and Qualtrics
- Demonstrated success in driving business growth through developing and implementing marketing plans, implementing major product launches and handling ongoing marketing programs, and able to condense diverse, complex technologies and concepts into business messaging.
- Possess strong interpersonal and influencing skills, project management skills, a sense of urgency, a customer focused approach, adaptive to change, and an ability to lead without authority.
- Experience in leading teams successfully and producing results in metric/ data driven environment.
- Estimate 30% travel
- Is able to lift or maneuver 40 lbs.
It would be a plus if you also possess previous experience in:
- Sales, laboratory & immunoassay experience a plus
- Experience with Business Intelligence software, Dynamics 365, and PowerBI.
At Radiometer we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Radiometer can provide.
The salary range OR the hourly range for this role is $180,000 - $200,000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future.
This job is also eligible for bonus/incentive pay.
We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allowable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
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Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit www.danaher.com.
Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law.
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We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact:1-202-419-7762 or applyassistance@danaher.com.