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Project Leader - Salesforce & B2B Sales (Marketing, Sales & Pricing)

Boston Consulting Group

Boston Consulting Group

Marketing & Communications, Sales & Business Development
Multiple locations
Posted on Sunday, June 9, 2024
Locations: Germany | Austria
Who We Are
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.
To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, generating results that allow our clients to thrive.
What You'll Do
BCG continues to grow its Marketing, Sales & Pricing practice as we experience increasing demand, particularly in the area of B2B Sales. We are thrilled to expand our breadth and depth of expertise in this space, with a special focus on customer success technologies including CRM, Sales and Service Cloud platforms.
We are currently looking for someone at the Project Leader level who will bring experience and passion in those areas as well as experience from a (strategic) consulting or in-house advisory role, and who will continue to leverage, expand, and train others on that knowledge.
Ideal candidates will have experience managing client relationships either in consulting or marketing operations. Topic expertise including Campaign to Cash, sales enablement, sales automation, customer success via relevant sales technologies (e.g. CRM, Salesforce, etc.), BI, analytic & recommendation technologies (e.g. Tableau, PowerBI, CRM Analytics, Python), an understanding of core B2B Sales models and digital engagement channels (e.g. Email, eCommerce, Virtual, etc.) and execution of these across highly cross-functional teams (e.g. Sales, Marketing, Product, Offers, Success etc.), will be the drivers of your strategic impact within BCG's Marketing, Sales & Pricing practice and our B2B Sales team.
Drive the execution of B2B Sales-related strategy and transformation assignments:
  • Collaborate with BCG and client teams, bringing B2B Sales and complex Salesforce strategy and delivery expertise to the team
  • Contribute to teams in accelerating B2B Sales & Salesforce activation with our clients by providing expert understanding of marketing optimization from design to implementation
  • Ensure high quality of work and relevance of the strategic and operational recommendations
  • Independently execute and ensure the quality of our work; reorient the work approach and analyses as needed
  • Enable client's cross-functional in-house and agency teams to accelerate marketing, sales, and demand generation outcome
  • Help and accelerate key use cases with B2B Sales technologies and tactics that we can bring to client organizations
Grow B2B Sales and Salesforce within BCG and deepen BCG's footprint externally
  • Transform B2B Sales and Salesforce expertise within BCG into client impact and help coach and grow the team
  • Drive the development and improvement of methodology and tools
  • Develop and contribute to BCG's intellectual capital - work on BCG knowledge content projects to develop new techniques and/or capture new ideas
Contribute to BCG perspectives which are shared with alumni and clients.
  • Drive the Business Development of B2B Sales opportunities:
  • Develop and present client proposals and drive related discussions
  • Contribute to the development of additional business beyond the delivery of recommendations on client engagements
What You'll Bring
  • Advanced work experience in the B2B Sales space, from a (strategy) consulting firm or an industry/tech player or both.
  • Proven experience advising clients and/or internal stakeholders, managing client engagements and guiding and coaching project teams.
  • Exposure to tactics that are common in B2B Marketing (lead generation, demand generation, CRM, web analytics, landing page design, SEO)
  • Exposure to relevant technology platforms in the B2B Sales space (e.g. Salesforce, Gainsight, NLP vendors, and key Salesforce ISVs)* Experience in optimizing client CRM across Marketing, Sales and Success teams
  • Advanced skills in data analysis and interpretation through a business and economic lens
  • Team spirit and leadership skills, in addition to problem-solving ability
  • Excellent communication skills in German and English
BCG's Marketing, Sales & Pricing practice (MSP) leverages deep consumer and customer insight to inspire revolutionary thinking in all aspects of marketing, branding, sales/channels and pricing. The foundation of our success continues to be outstanding value created for even the most leading-edge of our clients: double digit revenue growth and margin expansion. You will work with senior leaders from both BCG and clients to transform our clients' organizations. You will typically lead a team of BCG Associates and Consultants, and work with digital specialists, such as engineers, designers and data scientists, to deliver game-changing outcomes for our clients. The MSP team has been BCG's fastest growing functional practice over the past five years. We believe the market opportunity continues to be huge as the go-to-market revolution affects the entire commercial landscape, and clients seek go-to-market transformation and growth. We seek to be leading-edge and continue to invest in our programs and arsenal of tools and proprietary data. Highlights include: Center for Consumer & Customer Insight, Pricing Enablement Centers, Google partnership and joint Digital Academy, and Customer Analytics solutions.
Boston Consulting Group is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.
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