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Brand Manager, Greater China

Clorox

Clorox

Marketing & Communications
Hong Kong
Posted on Aug 16, 2024

Clorox is the place that’s committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team. #CloroxIsThePlace

Your role at Clorox:

The Brand Manager plays a vital role to drive profitable growth for home care categories in Greater China (70% focus in Hong Kong, 20% in Taiwan & 10% in brand support in Mainland China). This role involves the creation & execution of local Clorox’s marketing strategy & initiatives, as well as the portfolio management to align with the global brand strategy.

The Brand Manager should be responsible for all aspects of brand management, including assets development and IMC implementation for Greater China region. The role demands strong collaboration and coordination skills to work & engage effectively with internal stakeholders, distributor partner and global counterparts.

In this role, you will:

Strategy & Execution

  • Identify consumer insights and market trends
  • Guard brand equity, own brand assortment and pricing strategy
  • Plan, develop & execute new product launches and campaign activations to align with regional and local strategic direction

Communication & Teamwork

  • Liaise with creative, media & research agencies for IMC, campaign media plan, social daily always on content and research (syndicated & customized) implementation
  • Communicate with cross functional teams (i.e. Tmkt sales, product supply, finance etc) & regional teams (i.e. R&D and regulatory etc) to ensure cross functional alignment and compliance for product innovation & renovation projects

Financial Management

  • Manage brand’s P&L, A&SP, to deliver targeted sales, margin, and profit
  • Forecasting & budgeting

Support Daily Operation

  • Manage data analysis & internal reporting if needed
  • Manage monthly A&P
  • Other Marketing admin work

What we look for:

Skills and Abilities:

(Technical skills)

  • Word, Excel, PowerPoint, Nielsen Advisor / Discover is an advantage

(Language required)

  • Cantonese
  • English
  • Mandarin (spoken)

Demonstrated Ability:

  • Strategic leader with strong communication skill
  • Creative, self-motivated, ambitious & resilience
  • Individual contributor with strong business & numerical sense
  • Great at Teamwork, Accountable, Proactive, Logical, Willing to learn & grow

Years and Type of Experience:

  • 5+ years related working experience, preferably in sizeable MNC
  • Category experience in homecare is much preferred
  • New product development experience is an advantage
  • Oversea / Import-export product operational experiences is a plus

Education Level/Degree:

  • Bachelor degree in related disciplines

Workplace type:

We seek out and celebrate diverse backgrounds and experiences. We’re looking for fresh perspectives, a desire to bring your best, and a non-stop drive to keep growing and learning.

At Clorox, we have a Culture of Inclusion. We believe our values-based culture connects to our purpose and helps our people be the best versions of themselves, professionally and personally. This means building a workplace where every person can feel respected, valued, and fully able to participate in our Clorox community. Learn more about our I&D program & initiatives here.

Benefits we offer to help you be well and thrive:

  • Competitive compensation

  • Generous 401(k) program in the US and similar programs in international

  • Health benefits and programs that support both your physical and mental well-being

  • Flexible work environment, depending on your role

  • Meaningful opportunities to keep learning and growing

  • Half-day Fridays, depending on your location

Please apply directly to our job postings and do not submit your resume to any person via text message. Clorox does not conduct text-based interviews and encourages you to be cautious of anyone posing as a Clorox recruiter via unsolicited texts during these uncertain times.

To all recruitment agencies: Clorox (and its brand families) does not accept agency resumes. Please do not forward resumes to Clorox employees, including any members of our leadership team. Clorox is not responsible for any fees related to unsolicited resumes.