School To Work - Student - Marketing
Cummins Turbo Technologies
DESCRIPTION
We are looking for a talented School to Work - Marketing (Student) to join our team specializing in Marketing for our Cummins Inc. facility in Troy, MI .
Provide analytical and operational support to the Product Management team across the United States and Canada. Assignments vary in complexity and include portfolio analysis, data mining, sales and marketing support, competitor benchmarking, and pricing analysis. This role supports execution of product line strategies and continuous improvement initiatives.
In this role, you will make an impact in the following ways:
• Support the development and execution of product line strategies to drive sales and marketing performance for assigned product lines.
• Update and maintain product plans, tracking tools, and performance metrics.
• Analyze market and competitive data to ensure accurate, competitive positioning.
• Partner cross functionally with the Aftermarket business unit on products and initiatives.
• Assist with execution of product line initiatives to achieve sales and profitability objectives.
• Measure, analyze, and recommend pricing and quote strategies to improve product line profitability.
• Review quote volume performance and recommend changes as required.
• Conduct ongoing research and analysis to evaluate effectiveness of product initiatives.
• Analyze business performance against stated goals and objectives.
• Coordinate updates to product content on company websites and marketing materials.
• Utilize enterprise systems and reporting tools to measure and communicate results.
RESPONSIBILITIES
To be successful in this role you will need the following:
• Creates Change (Relentlessly Innovates & Improves)
• Emphasizes in Customer Focus
• Promotes Organizational Learning
• Promotes Core Values
• Demonstrated interpersonal communication / influencing skills
• Strong expertise in Microsoft Office Excel, and other applications including Power Point
Education/Experience:
• Must be at least 16 years of age
• Must be a current student in High School OR currently pursuing a degree in Marketing, Communications, Business, or a related field in a college or university setting.
QUALIFICATIONS
Role Overview
Provide analytical and operational support to the Product Management team across the United States and Canada. Assignments vary in complexity and include portfolio analysis, data mining, sales and marketing support, competitor benchmarking, and pricing analysis. This role supports execution of product line strategies and continuous improvement initiatives.
Key Responsibilities
Support the development and execution of product line strategies to drive sales and marketing performance for assigned product lines
Update and maintain product plans, tracking tools, and performance metrics
Analyze market and competitive data to ensure accurate, competitive positioning
Partner crossfunctionally with the Aftermarket business unit on products and initiatives
Assist with execution of product line initiatives to achieve sales and profitability objectives
Measure, analyze, and recommend pricing and quote strategies to improve product line profitability
Review quote volume performance and recommend changes as required
Conduct ongoing research and analysis to evaluate effectiveness of product initiatives
Analyze business performance against stated goals and objectives
Coordinate updates to product content on company websites and marketing materials
Utilize enterprise systems and reporting tools to measure and communicate results
100% On-Site No
As Cummins continues to grow, you'll be provided with continuous learning opportunities, supportive benefits and a culture that values your wellbeing, safety and work-life balance. Here, you'll have the power to determine your future with innovative technology, a focus on sustainability and with a company positioned for long-term growth.