Marketing Program Manager

The opportunity

At EY, we believe in a better working world where everyone can share in and contribute to economic growth. As we embark on a multi-year journey to transform our impact on society, EY Ripples has a bold ambition: to positively affect a billion lives by 2030. We will achieve this scaling and driving our core Ripples programs for people, entrepreneurs and communities, which focus on: AI for Good, Sustainaiblity, Skiling and Future Workforce and Access and Inclusion.

We are looking for an Assistant Director, GDS, to join the Global Brand and Marketing team to contribute to these goals and help position EY Ripples as a leader in social impact in the external market and with our EY employees, through external marketing initiatives.

In this role, you will work closely with the Global Brand and Marketing core team and other stakeholders within EY Ripples and the wider BMC community, to deliver brand projects that align with our business ambitions. This includes thought leadership development and activation, paid media campaigns, management of EY's presence at major events, support in the development of brand messaging and creative asset toolkits, and the creation of case studies. You will excel in both brand and campaign activation, and will be adept at building trusted relationships within a network of BMC and Ripples stakeholders, identifying and realizing connections, and bringing people together to leverage support the effective deliver of the global BMC Ripples strategy.

Your key responsibilities

• Support the management of external campaigns, including paid media and content development, to position EY as a leading brand in the social impact space.
• Embed the EY Ripples brand positioning across the organization by supporting Regions and countries with localizing and activation the Global brand assets.
• Support the enablement of Regions to leverage and replicate global programs by developing and maintaining brand, marketing, and communications toolkits.
• Work closely with the Global EY Ripples Brand & Marketing Assistant Director, Ripples and Commercial & Innovation team to develop flagship thought leadership and support activation across external channels.
• Manage our external digital channels, including EY.com and video platforms, to present the best content from across EY and create a compelling user experience for our audience.
• Develop strong relationships with our agency partners to ensure they become brand guardians of our positioning, as well as with EY stakeholders key to delivery.
• Identify and foster opportunities to collaborate, align, and replicate global activities with others within the BMC network, including Industry, Service Lines, and Area.
• Contribute to the development of the annual brand, marketing, and communications plan to support the Global Brand strategy.
• Lead the development of quarterly impact reports which showcase brand and marketing achievements for EY Ripples and executive leadership.
• Oversee multiple processes key to executing programs, including EY’s independence, marketing and legal review processes, finance, and procurement.

Skills and attributes for success

We are looking for a high-energy individual who embraces change and innovation to ensure we can deliver world-class marketing programs in a fast-changing environment.

• Strong project management skills, with the ability to work under pressure on multiple projects simultaneously and to tight deadline; with the ability to pivot from one priority to the next within a short moment of notice.
• Excellent communication, networking, and stakeholder management skills to collaborate in diverse situations and with people at all levels within the organization, including global leadership.
• Ability to assert own ideas and persuade others; engage effectively with leaders to gain sponsorship for activities and build consensus in a dynamic environment.
• Creative, with the ability to bring fresh thinking to marketing strategies.
• Strong attention to detail and commitment to maintaining the highest standards across all content and channels with minimal supervision.
• A team player with good interpersonal skills and the ability to build trust and a sense of partnership.
• A self-starter with a “can do” attitude and the drive to get the job done.
• Ability to work in an agile environment and be comfortable with complexity and a fast pace of change.
• Ability to work effectively across geographic borders and time zones, managing complex global programs.

Ideally, you’ll also have

• Hands- on experience in brand, marketing, communications, publishing, and channels.
• Experience managing or supporting complex global programs with proven and demonstrable results.
• Experience managing creative agencies and media partners.
• Experience working with a .com platform to update and maintain content.
• Experience working as part of diverse, global, virtual high-performing teams.
• Experience in content development and activation, including case study development.
• Proven ability to influence and build collaborative relationships with stakeholders at all levels, including global leadership.
• Professional services experience preferred.

What we offer

EY Global Delivery Services (GDS) is a dynamic and truly global delivery network. We work across six locations – Argentina, China, India, the Philippines, Poland and the UK – and with teams from all EY service lines, geographies and sectors, playing a vital role in the delivery of the EY growth strategy. From accountants to coders to advisory consultants, we offer a wide variety of fulfilling career opportunities that span all business disciplines. In GDS, you will collaborate with EY teams on exciting projects and work with well-known brands from across the globe. We’ll introduce you to an ever-expanding ecosystem of people, learning, skills and insights that will stay with you throughout your career.

• Continuous learning: You’ll develop the mindset and skills to navigate whatever comes next.
• Success, as defined by you: We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
• Transformative leadership: We’ll give you the insights, coaching and confidence to be the leader the world needs.
• Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.