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Staff UX/UI Salesforce Designer

General Motors

General Motors

Design, Sales & Business Development
Warren, MI, USA
Posted on Oct 10, 2024

Job Description

About Customer Solutions:


Digital Products Engineering (DPE) Commerce enables commerce between General Motors, GM Dealers, and consumers. From online vehicle shopping to service scheduling to buying parts, accessories and digital experiences, DPE Commerce focuses on every phase of commerce.


The ideal candidate will have extensive knowledge of Salesforce technologies and clouds, with a strong ability to translate business objectives into compelling proofs of concept (POCs), mockups, prototypes and convert business requirements into technical user stories for developers. This role requires excellent communication skills to effectively collaborate with both business stakeholders and technical teams. If you are passionate about creating intuitive user experiences on the Salesforce platform and can bridge the gap between business needs and technical solutions, we want to hear from you. . This position requires an individual who is hands-on with Salesforce, detail-oriented, adept in Salesforce design patterns and approaches to implement business logic with Salesforce, able to adapt under stressful conditions, can multitask, possesses solid technical communication and customer service skills.


What You'll Do:

  • Engage with business leaders, product owners, and users to understand objectives, requirements, and user needs.
  • Create intuitive and engaging UX/UI designs for Salesforce applications, ensuring alignment with business goals and user expectations.
  • Develop scenarios and journey maps to illustrate user interactions and enhance user experience.
  • Translate concepts into wireframes, mockups, and interactive prototypes using industry-standard design tools.
  • Utilize your deep understanding of Salesforce clouds (Sales Cloud, Service Cloud, Marketing Cloud, etc.) to design solutions that maximize platform capabilities.
  • Serve as a liaison between business and technical teams, articulating design concepts and decisions clearly and persuasively.
  • Perform usability testing and gather feedback to refine designs and improve user experience.
  • Keep up to date with the latest Salesforce features, UX/UI trends, and best practices to continually enhance our applications.
  • Maintain design standards and ensure consistency across all Salesforce applications and components.
  • Lead design thinking sessions and workshops to drive innovative solutions.
  • You will be required to have broad software project delivery experience in leading technical efforts developing applications using a variety of tools, languages, frameworks and technologies.
  • Demonstrate mastery of numerous Salesforce products, tools and/or technologies.
  • Design Integration Solutions or Integrate software with existing software/systems.
  • Possess technical writing knowledge around system design specification and user documentation of software systems and ensure compliance.
  • Understand and maintain compliance with GM standard methodology.
  • Provides mentorship, coaching and/or training to others as appropriate. Holds themselves and others accountable for demonstrating GMs values and cultural behaviors. Models GM behaviors and crafts a winning culture.
  • This role will also have direct responsibility for or will work closely with architects and/or data scientists to ensure code alignment with design.
  • Actively document implementations, so others can easily understand.
  • Perform other related duties as assigned.

Your Skills & Abilities (Required Qualifications)​​

  • BS in Design, Human-Computer Interaction, Computer Science, Information Technology or a related field
  • 5+ years of leadership experience, including working with vendors.
  • Minimum of 8 years of professional UX/UI design experience, with significant time spent designing for the Salesforce platform.
  • Must have deep knowledge of Salesforce technologies and clouds, including Lightning Design System.
  • Proficiency in design tools such as Sketch, Adobe XD, Figma, or similar.
  • Excellent verbal and written communication skills, with the ability to present complex ideas clearly.
  • Basic knowledge of Salesforce development (Apex, Visualforce, Lightning Web Components) and ability to work closely with developers.
  • Experience working in an Agile/Scrum development process.
  • Strong analytical skills with a focus on user-centered design solutions.
  • Ability to collaborate effectively with cross-functional teams and adapt to changing project needs.

What Will Give You A Competitive Edge (Preferred Qualifications)​

  • Advanced Education: Master’s degree in Design, Human-Computer Interaction, or related field.
  • Experience: 10 years of professional UX/UI design experience, with significant time spent designing for the Salesforce platform, and other cloud technologies.
  • Salesforce certifications such as Salesforce Certified User Experience Designer, Salesforce Certified Platform App Builder, Salesforce Certified Administrator
  • Additional Salesforce Certifications Such as:
    • Salesforce Certified Platform Developer I or II
    • Salesforce Certified User Experience Designer
    • Salesforce Strategy Designer
    • Salesforce Certified Platform App Builder
    • Salesforce Certified Administrator
  • User Research Expertise: Proficiency in conducting usability testing, A/B testing, and interpreting analytics.

Additional Job Description

This role is categorized as hybrid. This means the successful candidate is expected to report to Warren, Michigan or Austin, Texas three times per week, at minimum.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.

This job may be eligible for relocation benefits.

About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Benefits Overview

The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:
• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
• Company and matching contributions to 401K savings plan to help you save for retirement;
• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values;
• Tuition assistance and student loan refinancing;
• Discount on GM vehicles for you, your family and friends.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers. We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.


We encourage interested candidates to review the key responsibilities and qualifications and apply for any positions that match your skills and capabilities.

Equal Employment Opportunity Statements

GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances. If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.​