What You’ll Do

25% - Planning & Negotiation

• Develop and present strategically focused plans and recommendations, in collaboration with OOH Sr. Strategist/Associate Director

• Write department POVs on new opportunities and seek new trends and opportunities within the industry

• Oversee the stewardship of OOH media plans from inception through completion

• Participate in potential market rides when available

• Negotiate OOH media buys and teach negotiation strategies and tactics to Strategist and Sr. Strategist on team

10% - Account Maintenance

• Cross check plans and all supporting documents for accuracy (billing, specs, contracts, etc.)

• Keep track of team deadlines and deliverables, ensuring a consistent workflow

• Ensure client documents (decks, POP & POVs) are clear, concise and client ready

• Maintain a thorough understanding of account/client nuances

• Expected to be well-versed in OOH production processes

10% - Relationship Development

• Act as a liaison between Business Solutions, vendors and internal team

• Maintain an in-depth knowledge of available vendors and media formats in markets relevant to assigned client(s)

• Attend vendor meetings and presentations, participate as an active stakeholder on behalf of your clients

• Manage ongoing communication with senior leads, effectively relay issues and/or status updates in a timely matter

5% - Training & Development

• Stay current with the evolving landscape and on the advances in technology, innovation, digital OOH area, measurement and research as the industry advances forward

• Continue to advance knowledge and learn about the media industry, Horizon Media, and our clients

• Participate in Horizon’s training programs, as well as other syndicated and proprietary training sessions (i.e. Leaders Voice, Presentation Skills, and more)

20% - Strategy

• Be an active participant on behalf of your clients in strategy development and brainstorming meetings

• Collaborate with OOH vendors to bring innovative, engaging, and creative ideas to clients

• Educate Business Solutions on status, processes, and new developments in the OOH space

• Ensuring overall recommendations hit client strategy, objectives and goals

30% - Supervision & Mentorship

• Ensuring overall media buys are entered correctly and in a timely manner

• Manage team bandwidth, delegate assignments, projects and tasks to maintain productivity and meet deadlines

• Provide education on best practices, media principles, and industry at large

• Participate in interview process for junior team member roles

Who You Are

• A strong communicator

• Excited to mentor and oversee team members

• Detail oriented with strong organizational skills

• An effective time manager, comfortable working with multiple timelines and deliverables

• Consistently motivated, proactive, and resourceful

• Comfortable working within large sets of data and numbers

• A problem solver with foresight and the ability to develop creative solutions

• Results oriented; motivated, proactive, and resourceful

• Nimble and flexible to succeed in a fast-paced environment

• A team player, willing to roll up your sleeves

• Takes pride in ownership of work and demonstrates accountability

• A supporter of and advocate for diversity, equity and inclusion

Preferred Skills & Experience

• BA/BS Degree or relevant work experience

• 4-5 years media planning and buying experience

• Strong analytical and quantitative skills

• Strong understanding of media planning terms and concepts such as GRPs, ROI, reach and frequency

• Strong understanding of Geopath measurement methodology as well as various other available media research tools and studies available

• Proficiency working within Microsoft Excel and PowerPoint

Certificates, Licenses and Registrations

This role does not require certificates, licenses and/or registrations.