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Community and Local Marketing Campaign Marketing Vice President

JPMorganChase

JPMorganChase

Marketing & Communications
Ohio, USA
Posted on Dec 12, 2025

Step into the role of Vice President, Community and Local Marketing Campaign Management, where your expertise will shape and deliver impactful work in the Consumer Bank.


As a Vice President, Community and Local Marketing Campaign Management in the Consumer Bank Marketing team, you will oversee the development and execution of strategic campaigns and supporting content for local events, workshops and initiatives. Your work will be essential in driving customer engagement, supporting business growth, and ensuring successful execution of new builds, grand openings, and other key events.

Job responsibilities

  • Develop and execute end-to-end community and local marketing campaigns.
  • Create and manage content that supports campaigns and event initiatives.
  • Lead creative strategy and execution for new builds, grand openings, and local events.
  • Collaborate with cross-functional teams to ensure campaign and content alignment.
  • Oversee agency and vendor relationships for campaign and content development.
  • Drive measurable performance through data-driven marketing tactics.
  • Ensure compliance and controls across all campaign materials and channels.
  • Optimize campaign content and direct response tactics to improve results and efficiency.
  • Support capacity planning and prioritization for campaign and event initiatives.
  • Guide content and UX strategy for local marketing efforts and deliver exceptional customer experiences
  • Manage multi-channel execution, including digital, print, and event content.

Required qualifications, capabilities, and skills

  • 10 plus years of experience in marketing strategy, campaign development, or content creation.
  • 5 plus years of leadership experience managing high-performing teams.
  • Expertise in developing and executing creative content for digital, print, and event channels.
  • Experience managing agency and vendor relationships.
  • Strong skills in strategic planning, multi-tasking, and prioritization.
  • Knowledge of database marketing, segmentation, testing, and measurement.
  • Ability to execute marketing projects and content with precision and attention to detail.
  • Excellent written and oral communication skills.
  • Bachelor’s degree in Marketing, Business, or related field.
  • High energy, solutions-oriented approach to managing multiple initiatives.
  • Proven relationship development and negotiation skills.

Preferred qualifications, capabilities, and skills

  • Experience in financial services marketing, including debit or credit products.
  • Agency-side marketing experience.
  • Content development and copywriting skills.
  • Experience with local market activation and event marketing.
  • Familiarity with compliance and regulatory requirements in financial services.
  • Creative and innovative mindset focused on continuous improvement.

Additional Information

  • Role may require occasional travel to support local events and grand openings.

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans


Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We’re proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions – all while ranking first in customer satisfaction.

We are here to help you manage your money with checking, savings and credit cards, combining the latest banking technology with comprehensive solutions to meet the financial needs of nearly half of U.S. households.

Oversee strategic campaign development and content for local events, workshops, and initiatives in Consumer Bank Marketing