Senior Product Associate - Marketing Data Platforms
JPMorganChase
Marketing & Communications, Product
New York, USA
As a Senior Product Associate in Marketing Data Platforms, you contribute to the team by leveraging your expertise in product development and optimization to make a significant impact, supported by user research and customer feedback to fuel the creation of innovative products and continuously improve existing offerings. Collaborate closely with cross-functional teams and play a crucial role in shaping the future of our products and ongoing success.
In this role, you will also be on the forefront of enabling emerging technologies such as agentic AI across all Consumer and Community Banking LOBs. You will regularly apply your hands-on data skills, utilizing tools like SQL, Excel pivot tables, Alteryx, Tableau, Python, and others to dive deep into data flows and validate quality. You will be directly involved in managing the integrity and operation of critical data connections with partners both internal and external. Your ability to quickly build proof-of-concepts and draft detailed technical requirements will accelerate product development cycles.
- Partners with the Product Manager to identify new product opportunities that reflect the needs of our customers and the market through user research and discovery
- Considers and plans for upstream and downstream implications of new product features on the overall product experience
- Supports the collection of user research, journey mapping, and market analysis to inform the strategic product roadmap and provide insight on potential product features that provide value to customers
- Analyzes, tracks, and evaluates product metrics including work to time, cost, and quality targets across the product development life cycle
- Writes the requirements, epics, and user stories to support product development
- Identify opportunities across all Consumer and Community Banking LOBs for modern technologies, such as agentic AI, to help optimize marketing outcomes
- Apply hands-on data analysis skills, leveraging tools like SQL, Alteryx, Tableau, and Excel to explore data, troubleshoot issues, and validate data integrity
- Build data-driven proof-of-concepts to test hypotheses and inform product development decisions
- Translate business needs into clear, concise, and technically informed requirements for epics and user stories to be consumed by an engineering team
- Partner with marketing analytics, growth teams, and other stakeholders to understand their data needs and ensure the data solution(s) enable their objectives
- Manage relationships and technical interactions with third-party vendors
- 3+ years of experience or equivalent expertise in product management or a relevant domain area.
- Proficient knowledge of the product development life cycle.
- Experience in product life cycle activities including discovery and requirements definition.
- Developing knowledge of data analytics and data literacy.
- Demonstrated strong proficiency in SQL for complex data querying, analysis, and validation.
- Hands-on experience with data manipulation and transformation tools such as Alteryx, Tableau Prep, or Dataiku.
- Experience utilizing data visualization tools like Tableau and spreadsheet software like Excel.
- Experience in translating complex data requirements and business needs into actionable product specifications and user stories.
- Strong analytical, problem-solving, and critical thinking skills with a data-driven mindset.
- Experience with scripting languages (e.g., Python) for data manipulation, automation, and/or interacting with APIs.
- Direct experience working with data from Mobile Measurement Partners (MMPs), Multi-Touch Attribution providers, and/or aggregated campaign reporting platforms.
- Familiarity with cloud-based data warehousing or data lake solutions (e.g., Snowflake, Google BigQuery, Amazon AWS).
- Understanding of data modeling, schema design, and/or data governance principles.
- Experience working with data specifically used for A/B testing or marketing experimentation.
- Deeper domain knowledge within the marketing analytics or advertising technology ecosystem.
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
Drive impactful marketing measurement and optimizations with hands-on data skills to manage critical data flows.