Senior Product Associate - Marketing Automation Platforms
JPMorganChase
Marketing & Communications, Product
Columbus, OH, USA
As a Senior Product Associate in the Marketing Automation Platforms team, you are directly responsible for the delivery of features and capabilities for the Marketing Automation Platform Workflow teams, as prioritized by the product team, triad, and cabinet, into production in accordance with predicted timelines to meet customer expectations Business Analyst Job Description.docx. You contribute by leveraging expertise in product development and optimization, using user research, customer feedback, and product metrics to drive creation of innovative products and continuous improvement of existing offerings.
- Partner with the Product Manager to identify new product opportunities through user research, discovery, and market/customer insights.
- Research and analyze existing capabilities to leverage or enhance with new requirements.
- Elicit, define, and validate requirements for completeness, feasibility, and standards alignment (including legal, risk, and controls).
- Define and prioritize customer needs; contribute to strategic roadmap and feature definition.
- Assess upstream/downstream impacts of new features across the end-to-end product experience.
- Collaborate with UI/UX to design user experiences, conversational flows, and UI specifications.
- Break down initiatives into epics, features, and user stories aligned to release and sprint goals.
- Drive delivery by maintaining alignment to target dates and ensuring backlog grooming/refinement readiness.
- Partner with engineering and QA in desk checks to refine requirements and acceptance criteria and reduce defects.
- Track and evaluate product delivery/performance metrics (time, cost, quality) across the lifecycle.
- Lead UAT execution and manage defects through triage, prioritization, mitigation/remediation, and release validation (including ongoing control checks and Agile ceremonies).
- 3+ years of experience (or equivalent expertise) in product management / product ownership or a relevant domain area, with hands-on experience across discovery, requirements definition, and delivery
- Proficient knowledge of the product development lifecycle and agile product development / SDLC
- Strong capability in writing product requirements, epics, and user stories, and refining/grooming backlog items to meet sprint and release goals
- Experience partnering with Product Managers, Tech, QA, and UI/UX to shape end-to-end customer experiences (e.g., user research support, journey mapping, UX flows, UI specifications, desk checks)
- Developing strength in product metrics and analytics, including tracking delivery to time, cost, and quality targets and using data to support prioritization and defect criticality
- Working knowledge of technical architecture concepts and systems diagrams; some data analysis familiarity (e.g., SQL, reporting)
- Familiarity with API-based designs, microservices, and web services
- Experience or exposure to Marketing Workflow / Campaign Automation, and ideally Adobe tooling (AEM, Workfront, Fusion, Frame.io)
- Excellent written and verbal communication; ability to influence across levels; comfort operating under tight timelines and in fast-moving team environments
- BA/BS in an applicable field of study (or equivalent practical experience)
- End-to-end Agile delivery ownership (epics → stories → sprint execution).
- Strong in requirements excellence: proven ability to lead requirements discovery and gathering, translate customer/stakeholder needs into clear, testable product requirements, and produce high-quality epics and user stories that guide delivery end-to-end.
- UAT leadership and release readiness validation.
- Familiarity with Adobe tools (AEM, Workfront, Fusion, Frame.io).
- Ability to operate effectively in ambiguous problem spaces, translating strategy into executable epics/stories and sequencing delivery across multiple teams.
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
Promote innovation in product development, user research, and analysis to shape and optimize our offerings