Alliances Marketing Senior Manager
Lenovo
Why Work at Lenovo
Description and Requirements
If you have a passion for marketing & technology, you are excited by developing strategies and nurturing relationship with partners, project manage teams to bring to market challenging marketing projects, you want to work in a very diverse & global team and are not afraid of changes to make an impact then keep reading.
Job Description
Seeking an Alliances Marketing Manager with strong strategic thinking, excellent relationship capabilities, project management, budget management and organizational skills. Partner relations is a must along with strong marketing experiences, preferably both at global & local levels.
As the Alliances Marketing Senior Manager, you will be responsible for defining marketing strategies with partners, seek for incremental funding, ensure approval of marketing plans, funding and claiming along with project management.
As a member of the Lenovo IDG Marketing team, your responsibilities will include budget management, activity submission and approval. You will work with the Global IDG Marketing team on identifying key marketing strategies, activities and execution. You will be a subject matter expert for partner-funded activities, activity costs, execution and measurement of KPIs, and Lenovo & Partner GTM strategy.
Responsibilities
- Contribute to build yearly marketing plan based on business objectives & marketing strategy: audience definition, consumer insight, KUSPs
- Run quarterly marketing reviews with partners to assess campaign & assets performance & develop recommendations to amend yearly plan
- Contribute to new thinking and creative ways to establish our leadership position in the marketplace
- Collaborate with cross functional marketing groups (Product marketing, PR, events, creative, GTM, etc.) to develop partner funding marketing plans
- Support all aspects of the MDF Management Program & Process including budget and accruals administration, claims, and fund reimbursement.
- Subject matter expert for partner-funded activities:
- Project Management for all Global IDG Marketing segments:
- Nurture communication and relations between alliance partnerships.
Basic Qualifications:
- 8+ years of Integrated marketing planning and execution
- Bachelor’s degree in marketing/communications/business or equivalent work experience
Preferred Qualifications:
- Project management certification
- Strong understanding of marketing, finance, and budget management
- Excellent writing and verbal communication and interpersonal skills
- Highly organized and detail-oriented
- Strong analytical and problem-solving skills
- Self-driven with strong time management skills
- Excellent MS Excel, MS PowerPoint, and analytical skills
- Passionate about the technology industry
- Goal oriented, organized, self-motivated, creative, have a strong attention to detail, and have the ability to work effectively in a cross-functional team
The base salary range budgeted for this position is $160,000 - $220,000. Individuals may also be considered for bonuses and/or commissions. Lenovo’s various benefits can be found at www.lenovobenefits.com.
In compliance with Colorado's EPEWA, the expected Application Deadline for this position is December 1, 2024 – this applies to both internal and external candidates.