Objectives:

• Empower the NA Channel Marketing team to deliver impactful, consistent, and measurable programs.
• Develop and promote a North American perspective to enhance Lenovo brand awareness and preference with and through partners.
• Foster collaboration for cross-segment, market routes, and internal/external partnerships to prioritize customer needs.
• Lead a team generating high-quality leads and pipeline for revenue growth.
• Cultivate a top-tier team by attracting, retaining, and developing talent.

Responsibilities:

• Manage a team overseeing marketing strategy and execution for the NA portfolio through the channel.
• Collaborate with Executive Leadership and Channel Leadership, ensuring alignment of NA programs with respective objectives.
• Align with NA eCommerce and Commercial Marketing for a customer-centric strategy.
• Represent NA Channel priorities in global marketing discussions, creating integrated campaign strategies.
• Own and manage the annual budget, exploring joint funding opportunities with alliance partners.
• Establish segment messaging priorities and coordinate with PR/Comms for effective execution.
• Define marketing KPIs, set targets, and communicate results to stakeholders.

Basic Requirements:

• Bachelor’s degree required.
• 10+ years of marketing and channel experience in a competitive environment
• 3+ years of marketing leadership experience

Preferred Requirements:

• Technology background, including experience in Infrastructure, Intelligent Devices, and Software and Services
• Strong interpersonal, communication, and presentation skills
• Superior engagement skills with a focus on new business development
• Excellent business and financial acumen
• MBA preferred
• Travel: up to 30%