AP Category Business Management Leader
Lenovo
Why Work at Lenovo
Description and Requirements
The AP Category Business Management Leader supports the entire AP Business organization of the ISG AP Category team. Reporting to the AP Category Leader, this role assists in studying the market landscape, identifying business opportunities, and coordinating the execution with the geo teams. Market Category Business Manager are reporting into you. You will collaborate with AP sales in the execution of the campaigns and build a trusted partnership as you achieve STAMP plans. This role is accountable to the correct identification and deployment of Category campaigns across the geo and related success.
Responsibilities:
Work with ISG AP Category leader and all ISO AP markets to establish a common and integrated Campaign strategy. Curate data and apply decision process in similar ways across markets within AP. Coordinate with other geos Category campaign execution and provide a consolidated reporting.
Create ISG AP Category Fiscal Year Plan
- Partner with Sales to develop quarterly business plan by product to achieve fiscal year goals considering the different aspects such as product portfolio mix, product lifecycle, and channel integration
- Identify needs/gaps & develop Growth Plans for sales segment and channel for each geo market
- Develop/implement AP Go-to-Market/route plans for new offerings
- Collaborate daily with sales team to improve the operational aspect of deals and working with various stakeholders to optimize deal value.
Build, Launch, and Track Product/Solution Sales Campaigns
- Implement segment-specific and data-driven growth initiatives/promotion & execution plans that are integrated and aligned with channel, marketing, enablement & adjacencies
- Engage to educate ISO Sellers and Channel to ensure campaigns are well-understood and optimized
- Analyze business environment and landscape for all segments and markets
- Maximize funding & resources with Alliance partners
- Evaluate sales against portfolio play expectations
P&L
- Target of AP ESMB units, revenue, margin, product mix, and attach
- Finance: partner with Sales for market 4P Category forecast
- Follow up on Pipeline quality per market
- Scrutinize negative deals to ensure AP P&L is invested in highest volume returns
Demand Planning
- Crosscheck shipped vs. planned on weekly basis to continuously improve planning and (over-) achieving our targets
Work with demand planning and product management teams to ensure hitting market share IDC objectives, driving demand on available platforms and ensuring demand is not building on existing inventory