Personalization Solution Architect

Key Responsibilities:

• Lead Personalization technical architecture strategy and initiatives that can span multiple Agile Release Trains.
• Architect, configure, administer, and operate Adobe Target to build multi-channel campaigns.
• Provide technical and strategic support for Personalization tool POCs and use case development
• Offer insights and guidance on Personalization tool best practices, including activity setup, audience targeting, and experience delivery
• Advise on how to maximize the efficiency of personalization tool utilization quotas, ensuring sustainable and scalable usage
• Provide deep knowledge expertise in working knowledge of at least one other Adobe Marketing Cloud products (Target, Analytics, AEP, CJA, RT-CDP)
• Collaborate with Lenovo IT team and subject matter experts to integrate our solution with the broader ecosystem.
• Provide strong leadership skills, including the ability to facilitate product team meetings effectively and to deliver constructive feedback to development teams
• Mentor other senior personalization developers and participate in code reviews. Assist in resolving technical roadblocks.
• Partner with key stakeholders to establish and adopt architectural best practices, guidelines, and standards.
• Partner with product managers and engineers to prototype cutting-edge technologies such as machine learning and test them with production data.
• Define the platform architecture, technology strategy, and implementation standards.
• Document architectural decisions, designs, and requirements in a clear and concise manner. Create and maintain architecture diagrams, design documents, and other artifacts to facilitate understanding and communication among stakeholders.
• Familiar with software development methodologies Agile/Scrum/Kanban and understanding of enterprise project lifecycle.

Required Skills:

• Bachelor’s degree in computer science, Information Technology or a related study, or equivalent experience
• 8+ years of experience in Personalization and Marketing Technology engineering with software architecture experience.
• 5+ years of experience in the following platforms: Adobe Experience Manager, Adobe Target, Adobe Analytics, and Adobe Experience Platform (CDP)
• Experience with headless CMS implementation, preferably with eCommerce
• Experience integrating personalization and A/B testing into the end user experience through a server API
• Experience in multiple front-end web technologies including: HTML5, CSS3, JavaScript, React.js, and Vue.js
• Experience configuring API integration connecting MarTech platforms
• Understanding of digital retail operations (marketing channels, targeting and personalization, digital merchandising, site production)
• Strong understanding of the Marketing Technology landscape and the ability to articulate and navigate the breadth of solutions and partners in this field.
• Demonstrated the ability to work in a global environment with matrix organizational management.
• Meticulous attention to detail to ensure high-quality implementation of personalized experiences.
• Exposure to user experience design and best practices
• Experience and proficiency with modern languages, frameworks, and technologies.