Senior Marketing Manager, Global Marketing, RDN
Medtronic
At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.
A Day in the Life
Imagine playing a role in changing what it means to live with chronic disease. At Medtronic, you can. We're creating technologies that treat chronic disease in new ways so people can live better, longer. We didn't become a global leader by sitting on the sidelines. We're actively involved in shaping the industry and transforming technologies so physicians can offer patients therapies that improve their lives. Our vision requires bold leaders. If you want a career that is challenging, energizing, and rewarding, we hope you'll consider joining us as we push the boundaries of medical technology. Come join the Medtronic team! The Symplicity Blood Pressure Procedure is an innovative procedure that helps patients’ lower blood pressure. The technique targets specific nerves near the kidneys that can become overactive and cause high blood pressure, also known as hypertension. High blood pressure is a global epidemic, affecting one-third of adults. The role is a unique opportunity to bring forward a medical device that will potentially transform healthcare around the world.At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. This position is remote to enhance our competitive edge and expand our cross-functional collaboration efforts. This role requires 25%- 30% global travel to enhance collaboration and ensure successful completion of projects.
The primary role of this person is to lead a team that turns business imperatives into commercial strategies around Clinical Marketing, Key Opinion Leaders (KOLs) and Physician Engagement, and Medical Education (e.g. scientific conferences). As a leader you will be accountable for overseeing the work of your team, developing talent, and managing performance towards the overarching business goals. You will be working cross-functionally with Clinical Research, Medical Science, Regulatory, Market Development and Marketing to analyze the evidence landscape for the Symplicity Blood Pressure Procedure, identify evidence dissemination opportunities. You will also play a key role in developing and growing thought-leader relationships and identifying engagement opportunities. In addition, you will be involved in a range of activities related to the development of the therapy and market, as well as traditional downstream marketing activities related to brand development, product launches, global sales and marketing support and development of competitive strategies as a member of the global marketing team. Sound exciting - apply!
A Day in the Life:
Establish long-term goals, lead, and manage a team focused on clinical evidence dissemination for the renal denervation business. This includes development of clinical strategies and development of key messages from complex clinical data for both internal and external communications.
Provide subject matter expertise and work extensively with Medical Sciences, Clinical and Global Sales & Marketing organizations in crafting and disseminating scientific and marketing messaging. Facilitate physician meetings and make presentations to physician advisory boards.
Provide expert support to global sales & marketing teams via training, regional customer programs and key account visits. Extensive collaboration with global marketing counterparts (eg, Europe, Japan, China) will be required to develop local expertise.
Identify opportunities for differentiation and drive strategic direction of clinical/scientific product and competitive positioning. Monitor competitor activities, develop internal and external communication tools and support sales training efforts across the globe
Develop communication strategies related to key scientific conferences and conventions. Coordinate internal and external data dissemination process, key events, conference promotional support and sales training through your team
Build relationships with internal stakeholders and customers regarding evidence plan, market research, potential projects to complement product development and positioning strategies.
Partner with market development, product marketing and pipeline teams in strategic planning process for RDN, including external and internal analysis, stakeholder assessment, brand positioning, strategy and the development of global marketing plans.
Ability to travel 25% - 30% of the time
Must Have:
Bachelor's Degree
7+ years’ experience in marketing, sales, sales support or clinical role (5 years with Advanced Degree)
Experience with developing and executing of clinical marketing activities
Program or project management experience, directly or indirectly leading teams
Nice to Have:
MBA or MD or PhD or PharmD preferred
Previous experience with defining future clinical evidence needs and participating in the strategic planning of publications and scientific conferences
Must have strong clinical acumen and familiarity with clinical trials, statistical analysis or vascular physiology through either academic training or job experience
Medical device industry and products experience is preferred
Experience with messaging and/or agency background
Physical Job Requirements
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position.
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role.
Benefits & Compensation
Medtronic offers a competitive Salary and flexible Benefits Package
A commitment to our employees lives at the core of our values. We recognize their contributions. They share in the success they help to create. We offer a wide range of benefits, resources, and competitive compensation plans designed to support you at every career and life stage.
The following benefits and additional compensation are available to those regular employees who work 20+ hours per week: Health, Dental and vision insurance, Health Savings Account, Healthcare Flexible Spending Account, Life insurance, Long-term disability leave, Dependent daycare spending account, Tuition assistance/reimbursement, and Simple Steps (global well-being program).
The following benefits and additional compensation are available to all regular employees: Incentive plans, 401(k) plan plus employer contribution and match, Short-term disability, Paid time off, Paid holidays, Employee Stock Purchase Plan, Employee Assistance Program, Non-qualified Retirement Plan Supplement (subject to IRS earning minimums), and Capital Accumulation Plan (available to Vice Presidents and above, or subject to IRS earning minimums).
Regular employees are those who are not temporary, such as interns. Temporary employees are eligible for paid sick time, as required under applicable state law, and the Employee Stock Purchase Plan. Please note some of the above benefits may not apply to workers in Puerto Rico.
Further details are available at the link below:
Medtronic benefits and compensation plans
About Medtronic
We lead global healthcare technology and boldly attack the most challenging health problems facing humanity by searching out and finding solutions.
Our Mission — to alleviate pain, restore health, and extend life — unites a global team of 95,000+ passionate people.
We are engineers at heart— putting ambitious ideas to work to generate real solutions for real people. From the R&D lab, to the factory floor, to the conference room, every one of us experiments, creates, builds, improves and solves. We have the talent, diverse perspectives, and guts to engineer the extraordinary.
Learn more about our business, mission, and our commitment to diversity here.
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
If you are applying to perform work for Medtronic, Inc. (“Medtronic”) in any position which will involve performing at least two (2) hours of work on average each week within the unincorporated areas of Los Angeles County, you can find here a list of all material job duties of the specific job position which Medtronic reasonably believes that criminal history may have a direct, adverse and negative relationship potentially resulting in the withdrawal of a conditional offer of employment. Medtronic will consider for employment qualified job applicants with arrest or conviction records in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.