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Digital Content Marketing Intern

Panasonic Automotive Systems Company of America

Panasonic Automotive Systems Company of America

Marketing & Communications
United States
USD 17-38 / hour
Posted on Apr 26, 2025
Overview

Do you want to join a team that's changing the world? Then we're looking for you! Check out the job description and apply now! Put your skills to meaningful use, gain unique experience, and work with world-class team members with diverse backgrounds and expertise who share the same vision. Join the Panasonic team today!


Responsibilities

What You'll Get To Do:

Panasonic Eco Systems of North America (PESNA) is currently seeking an ambitious, responsible and well-studied Digital Content Marketing Intern to support the functions of the marketing team. The ideal candidate has a strong passion for engaging content creation, digital marketing and website analytics in today’s AI-powered digital marketing world. This candidate will gain experience in content marketing and digital marketing by assisting in the planning, execution and analysis of digital content marketing campaigns through various channels and supporting the team’s content marketing initiative with various projects.

Content creation

  • Assist in creating engaging content for digital marketing initiatives and channels, including blog articles, email marketing, social media, and website content.
  • Collaborate with the content marketing manager and other members of the marketing team to develop content calendars and schedules, ensuring timely delivery of content.
  • Assist in content creation and digital marketing tasks, with opportunities to apply basic AI tools under the guidance of the Content Marketing Manager
  • Conduct research to gather information and data for use in content ideation and creation and search relevance.

Search Engine Optimization

  • Optimize content for SEO to improve search engine visibility and drive organic website traffic.
  • Perform and document website analysis to ensure content is optimized.
  • Research keywords and link-building opportunities.
  • Optimize content by adding relevant keywords to pages.

Content Marketing Support and Skill Development

  • Stay current with industry trends in digital and content marketing best practices, incorporating new ideas and strategies into content/advertising campaigns and initiatives.
  • Assist with other marketing tasks and projects as needed.

Program Requirement(s):

  • Must be currently pursuing an undergraduate or graduate degree throughout the entirety of the internship.
  • Must be able to work the entirety of the summer program which runs from May 19, 2025 - August 8, 2025

Qualifications

What You'll Get To Do:

Education & Experience

  • Currently pursuing a bachelors or masters in Marketing or Management.
  • Familiarity/knowledge of digital marketing, website content systems, personas, Microsoft Suite – Word, Excel, PowerPoint.

Competencies

  • Creative, self-starter with the ability to work independently and collaboratively as part of a team.
  • Understanding of how to engage audiences through different content formats.
  • Ability to generate fresh and innovative content ideas, both in engaging copy and related visual/design aspects.
  • Familiarity with SEO concepts and tools (such as Semrush or MOZ) is a plus.
  • Comfortable working in a fast-paced environment and able to manage multiple projects simultaneously.
  • Strong attention to detail.
  • Positive attitude, flexibility, and problem-solving mentality.
  • Excellent organizational and writing skills.

Communications

  • Strong written and oral communication skills, and organizational skills are desired.
  • Strong interpersonal skills with ability to establish and maintain relationships.
  • Influencing: Use impactful engagement and persuasion tactics to gain acceptance of ideas and commitment to actions that support specific work outcomes.

Where You'll Be:

For our remote roles at Panasonic, you'll be seamlessly integrated into a vibrant and inclusive work culture. Although physically distant, you won't miss out on the collaborative and engaging atmosphere that defines our workplace. We are committed to ensuring that every team member, whether onsite or remote, experiences the same sense of belonging and connection, fostering a cohesive and supportive work environment for everyone. Applications for this role are accepted on an ongoing basis.

Who We Are:

Meet Panasonic! At Panasonic, we are pioneering technologies that not only move us forward but also make a positive impact.

Your work here goes beyond conventional boundaries, aligning with our commitment to doing work that matters. Whether it's in the realm of sustainable energy solutions or cutting-edge automotive technology, we provide an environment where innovative thinkers can soar.

Our dedication to addressing climate impact is ingrained in our approach, ensuring that we create technologies while actively working to reduce our environmental footprint. Joining us means experiencing career growth in more ways than one, with opportunities for professional development and advancement.

At Panasonic, we care about what you care about, fostering a culture where your expertise contributes to the creation of technologies that not only move us but also drive positive change for the planet.

Be part of a team that values your contributions, encourages innovation, and actively contributes to shaping a more sustainable and technologically advanced future.

We Take Opportunity Seriously:

At Panasonic, we are committed to a workplace that genuinely fosters inclusion and belonging. Fairness and Honesty have been part of our core values for more than 100 years and we are proud of our diverse culture as an equal opportunity employer.

​We understand that your career search may look different than others and embrace the professional, personal, educational, and volunteer opportunities through which people gain experience. If you are actively looking or starting to explore new opportunities, send us your application!​

Panasonic is an Equal Opportunity/Affirmative Action employer, and all qualified applicants will receive consideration for employment without regard to: race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability status, protected veteran status, or any other characteristic protected by law. All qualified individuals are required to perform the essential functions of the job with or without reasonable accommodation.

Hourly Range: $17-$38

The minimum hourly wage for this role will be the greater of the posted range, or minimum wage for the location where the employee will be working, subject to local minimum wage requirements.

Due to the high volume of responses, we will only be able to respond to candidates of interest.

All candidates must have valid authorization to work in the U.S.

Thank you for your interest in Panasonic.

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