Marketing Specialist - AI Solutions & Products
Marketing & Communications, Software Engineering, Data Science
Dublin, Ireland
Job description
As part of the Global Marketing team, the Marketing Specialist – AI Solutions & Products will drive the product marketing and go-to-market of Sia’s fast-growing portfolio of AI solutions — including our Agent Store and our dedicated AI products. Sitting at the intersection of consulting and product marketing, this role is about turning fast-moving AI capability into clear positioning, credible assets, and practical field execution. You will coordinate cross-functional execution across product launches, customer proof points, partner moments, events, and account-based campaigns. The ideal candidate is fluent in English, genuinely passionate about AI, and equally at ease getting hands-on with the technology and translating it into compelling stories for both technical and business audiences.
Responsibilities include but are not limited to:
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Shaping the market narrative for Sia’s AI portfolio — including the Agent Store and our dedicated AI solutions — and translating complex innovation into clear, compelling customer value
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Developing a durable messaging and positioning framework that connects our AI capabilities to real client outcomes and measurable business impact
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Owning and accelerating the go-to-market of our AI product catalog, from launch planning through field enablement and adoption
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Building the field-facing operating system — playbooks, demos, pitch assets, and battlecards — that helps consulting teams position and sell our AI solutions
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Driving awareness of our solutions by mobilizing tech influencers and the wider AI community, and amplifying our voice across relevant channels
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Coordinating cross-functional execution across product launches, customer proof points, partner moments, events, and account-based campaigns
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Partnering closely with his/her colleagues within the marketing & communication team, to keep our story impactful and relevant