Marketing and Social Media Intern, Mass Appeal (3 Months)

SONY MUSIC ENTERTAINMENT.

SONY MUSIC ENTERTAINMENT.

Marketing & Communications

Mumbai, Maharashtra, India · India

Posted on Apr 23, 2026

The candidate must be Mumbai based and have strong passion for and knowledge of the music distribution scene and the independent cross-genre music market, an understanding of digital retail platforms, release requirements and opportunities, a creative spirit, and solid technical capabilities.

What you'll do:

  • Assisting with calendarizing social media content across artist releases and label campaigns
  • Drafting captions, basic social copy, and short-form communication for posts across Instagram, YouTube Shorts, and other platforms
  • Working on content formats and social-first IP's.
  • Monitoring social media trends, cultural moments, and audience conversations to help identify quick-turnaround content opportunities
  • Editing and formatting of social assets using tools like Canva, VN, or in-app editing tools.
  • Maintain campaign trackers, release sheets, and marketing documentation for in-house and distribution releases

Who you are:

  • Strong understanding of social media platforms and digital culture, particularly Instagram, TikTok, and YouTube Shorts
  • Interest in hip hop, music culture, and youth internet trends
  • Basic familiarity with content creation tools such as Canva, VN, or Adobe tools
  • Ability to write clear, engaging social copy and captions
  • Someone who is organized, proactive, and comfortable working in a fast-paced campaign environment

What we give you:

  • You join a vibrant global community with the opportunity to channel your passion every day
  • A modern office environment designed for you, empowering you to bring your best
  • Investment in your professional growth and development enabling you to thrive in our vibrant community
  • The space to accelerate progress, positively disrupt and create what happens next
  • We give you the platform to champion positive change, with the opportunity to contribute to our social impact, diversity, equity and inclusion initiatives

Equal Opportunities

As an active part of a culturally and socially diverse society, Sony Music’s aim is that our workforce is diverse and inclusive. Sony Music is an equal opportunity employer and supports workforce diversity.

We employ, retain, promote and otherwise treat all employees and job applicants according to their merit, qualifications, competence and talent. We apply this policy without regard to any individual’s sex, race, religion, origin, age, sexual orientation, marital status, medical condition or disability.

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