The Opportunity

The Senior Marketing Manager is a growth driver for priority markets, with real ownership and accountability to shape what we do. You will set direction, build plans and lead execution of integrated marketing that builds visibility, creates demand and delivers measurable business outcomes. This role strategically establishes and scales programs across the marketing mix, delegates and oversees work across internal teams and partners and ensures high-quality, on-time delivery from idea through optimization.

We are an innovative company in growth and transformation mode, and this role sits at the center of that momentum. In partnership with cross-functional teams, you will help set strategic direction, prioritize what matters and translate business goals into market-ready integrated plans. You will serve as a primary resource and key point of contact for other teams, influence management and executive leaders with clear recommendations and create and communicate change—leading change management that improves adoption of new tools, processes and ways of working. The role may have direct supervisory responsibilities and may identify, scope, budget and oversee agency/vendor work, including participation in (and at times leading) selection processes.

What You'll Do

Role Ownership and Execution

• Strategize, establish and own assigned integrated marketing programs and campaigns end-to-end—from discovery through launch and optimization (goals, audiences, messaging, channels, budgets, timelines, deliverables and results)
• Lead execution of multi-channel campaigns that support awareness, demand generation, client engagement and growth priorities; delegate effectively and oversee delivery across teams and partners

• Set direction on priorities and sequencing (in partnership with the Associate Director) and maintain integrated campaign calendars and workflows, ensuring dependencies, approvals and handoffs are clear and on time

• Influence, communicate and educate cross-functional partners on campaign strategy, processes, tools and best practices to improve clarity and adoption

• Delegate work appropriately, set clear expectations, oversee execution and hold yourself and others accountable for quality, timeliness and outcomes

• Track progress and performance against plan, recommend adjustments and communicate status, risks and outcomes to stakeholders, including management and executive audiences

Strategic Direction and Alignment

• Set strategic direction with the Associate Director for priority markets, aligned to business strategy, client needs and financial impact

• Influence, communicate and educate stakeholders on strategic direction; lead prioritization and execution by translating strategy into programs that drive adoption and action

• Build integrated marketing plans in accordance with growth goals; advocate for the marketing plans across the organization

Integrated Planning

• Partner to create integrated growth plans that scale what works across the organization

• Make our story clear, consistent and compelling in every market

Measurement, KPI and ROI Accountability

• Serve as a business advocate: build plans with financial impact in mind and create high-level ROI analysis to support smart investment decisions; educate others on the tradeoffs and impacts

• Define and track KPIs, report results, and remain accountable for outcomes—turning insights into optimization plans and fast adjustments

Innovation, Growth and Continuous Improvement

• Spot white space opportunities and build innovative solutions that unlock growth

• Plan for and build strategy to gain efficiencies and scale through optimization plans, process improvements, better tools and shared best practices

• Benchmark, seek examples, and identify internal and external partners to implement process improvements and scale what works

• Bring ideas from within or outside the organization, test quickly and scale what delivers results

Leadership, Collaboration and Team Support

• Act as a primary resource and key point of contact for other teams; influence management and executive teams with clear recommendations and stakeholder-ready communication

• Lead change management that accelerates adoption of new tools, new processes and new ways of working

• Identify agency/vendor opportunities and partners; scope and oversee work (including budget) and participate in, and at times lead, selection processes
• Lead a team through coaching, delegation and performance development
  

What We Expect from You

• Bachelor’s Degree in Marketing, Business, Communications or related field

• 12+ years of related work experience

• Minimum of 3 years managing a team

• Excellent oral, written and interpersonal communication skills across all levels of the organization

• Demonstrated ability to set strategic direction with senior leaders, translate strategy into executable plans and influence stakeholders (including executive audiences)

• Proven change leadership and change management skills (creating, communicating and driving adoption of new tools, processes and ways of working)

• Strong business and financial acumen, including comfort discussing marketing impact, ROI tradeoffs and performance outcomes

• Experience driving efficiencies and scale through optimization, benchmarking and continuous process improvement; able to evaluate and manage agency/vendor partners

• Strong analytic and information management skills

• Ability to prioritize and multitask to deliver outcomes on time

• Ability to develop strategic, technically accurate and visually attractive content

• Experience in B2B marketing and professional service marketing strongly preferred
• Must have authorization to work permanently in the US
  

As you consider applying for a position at Ulteig, we encourage you to think outside the box – because we do! You might not meet 100% of the skills listed in a description, but we are committed to hiring people with exceptional talent, ability and potential, and then creating an environment where they can become the best versions of themselves. We don’t want to miss out on the possibility of speaking with the next outstanding Ulteig team member, so please apply if you think this role is a great match for your unique skills and strengths. And, yes, relevant military experience is absolutely considered for transitioning service members.

What You Can Expect from Ulteig

Ulteig is a purpose driven organization that has built a culture focused on people – both our clients and our employees –for over 80 years. Working at Ulteig is more than a job, opening opportunities to make an impact by creating and solving for a sustainable future. We recognize our success relies heavily on the dedication and focus of our workforce; this is why we make investing in our employees a top priority. We prioritize flexibility and staying connected to meet your needs and help you achieve your goals. We value your unique perspective, respect your individuality and celebrate your contributions. At Ulteig, we take our own success and the success of our clients personally.

We offer our team members:
• Flexible Workplace
• Employee Ownership
• Competitive Pay
• Comprehensive Benefits Package
• Collaborative Environment
• Innovative Culture

Our vision is to be the most trusted partners transforming our world’s critical infrastructure. Ulteig connects people and resources to develop compelling, integrated solutions across multiple Lifeline Sectors®, including Power, Renewables, Transportation and Water. Ulteig is a trusted partner in engineering North America’s essential infrastructure and leverages its expertise with a wide range of public and private clients.

At Ulteig, we care deeply about our team, listening to their needs and ensuring they have the tools necessary to be productive whether they choose to work remotely, hybrid or in office. Regardless of where you work, you are empowered to build a workday that best suits your strengths. We strive to ensure a balance and separation between home and work life. We support a flexible working schedule so employees are able to focus on what's important to them.
If you would like to be a part of a company that empowers their employees, apply today!

Ulteig is a Drug Free Workplace

ACHIEVE | GROW | COLLABORATE

Additional Opportunity Details:
Target Base Compensation Range for this role is $134,300 - $181,800
* Factors that may be used to determine your actual salary include your job specific skills, education, training, job location, number of years of experience related to this role and comparison to other employees already in this role

This position will be posted for a minimum of 3 days and will continue to be posted for an average of 60 days until a qualified applicant is selected or the position has been cancelled.

Notice to Recruiters and Staffing Agencies: to protect the interests of all parties, Ulteig Engineers, Inc., will not accept unsolicited resumes from any source other than directly from a candidate or an approved vendor that has a written and signed agreement in place with Ulteig. Please do not contact or forward resumes to our company employees or locations. Any unsolicited resumes will be considered Ulteig property. Ulteig is not responsible for any charges or fees related to unsolicited resumes.