About this role:

Reporting to the head of Brand Design and Experience, this role is responsible for the creative development and physical brand expression of our retail (branch) locations. This includes interior and exterior design, signage, wayfinding systems, and the development of brand standards. As an individual contributor, you’ll collaborate closely with the Workplace Brand Environment Designer (focused on corporate administrative spaces) and the Brand Experience Designer (focused on multisensory brand expression) to ensure a cohesive and unified brand experience across all physical environments. This position can sit in Charlotte, NC; New York, NY or San Francisco, CA and offers a hybrid work schedule. The Wells Fargo job profile is Lead Marketing Consultant.

In this role, you will:

• Serve as a subject matter expert and create a unified brand experience for retail (branch) locations

• Design branded interior and exterior experiences, including signage, wayfinding, and customer journey mapping

• Develop and maintain environmental design standards and playbooks

• Provide executive oversight for the end-to-end implementation of design concepts

• Manage design and fabrication agencies, including writing creative briefs and evaluating deliverables

• Partner with key stakeholders and design agencies to ensure cohesive execution of brand experiences

• Ensure designs align with broader brand identity guidelines and branded environment standards

Required Qualifications:

• 5+ years of Marketing, Digital Marketing, Digital Platforms (i.e. Mobile or Social Media) experience, or equivalent demonstrated through one or a combination of the following: work experience, training, military experience, education

Desired Qualifications:

• Experience designing large-scale retail branded environments

• Experience with fabrication methodology for interior and exterior design elements

• Experience leveraging customer behavior data to drive the decision-making process

• Experience working with and interpreting architectural or mechanical drawings

• Experience managing relationships and collaborating with external agency partners

• Experience presenting information in a manner that persuades, and influences decision makers

• Experience managing digital design standards and guidelines

Office Locations & Pay Ranges:

• 401 South Tryon Street - Charlotte, NC ($96,600 - $171,800)

• 150 East 42nd Street - New York, NY ($115,900 - $206,100)

• 333 Market Street - San Francisco, CA ($115,900 - $206,100)

Pay Range

Reflected is the base pay range offered for this position. Pay may vary depending on factors including but not limited to achievements, skills, experience, or work location. The range listed is just one component of the compensation package offered to candidates.

Posting End Date:

*Job posting may come down early due to volume of applicants.

We Value Equal Opportunity

Wells Fargo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit’s risk appetite and all risk and compliance program requirements.

Applicants with Disabilities

To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo.

Drug and Alcohol Policy

Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.

Wells Fargo Recruitment and Hiring Requirements:

a. Third-Party recordings are prohibited unless authorized by Wells Fargo.

b. Wells Fargo requires you to directly represent your own experiences during the recruiting and hiring process.